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Our Unique Fit

How We Fit

We are obsessed with getting our fit right. Every single piece we make is fit tested on real women with a larger hip to waist ratio. Women built like our customers, not mannequins. We work alongside experienced garment technicians and go through as many rounds of fitting as it takes until it's just right. No shortcuts, no compromises. Just an amazing fit we're super proud of. 

Got a Booty? We Got You!

Most clothing is designed for women with balanced proportions where the bust and hips are roughly equal in size. But most of our customers aren't built that way — and neither are we. Our fit team are women with a fuller hip, and every design is made and fitted with your 'peach' in mind.

We did the research. On average our styles carry 10cm more room through the hip circumference than comparable Australian inclusive brands. We also exceed the Australian fashion industry's own plus size grading guidelines through the hip. That's not an accident. It's the whole point of Peach.

Why It Matters

If you've ever sized up just to get something over your hips, or dealt with fabric pulling and clinging where it shouldn't, you already know why this matters. Our extra room through the hips, bum and lower tum means our pieces drape beautifully over your curves without pulling, clinging or needing shapewear underneath. Just an effortless, confident fit.

Our Sizes

At Peach The Label we offer mid size and plus size clothing in sizes 12/14 through to 28/30. As a small business we are so proud of that!

We launched with a size 16 to 26 range and have grown our size offering over the years in direct response to our community. Our customers asked, we listened. Every size extension has been driven by real demand from real women who were struggling to find clothing that actually fit their unique curves.

Because here's what we've found: women across the entire mid size and plus size spectrum are underserved when it comes to clothing with extra room through the hips. It's not just a plus size problem. It's a curvy body problem. And whether you're a size 12 or a size 30, if you carry your curves below the waist you deserve clothes that are actually designed for your shape.

That's exactly why we exist.

 

What Size Is The Model?

Our photographic models' size and measurements are mentioned on each product page in the 'MODEL STATS' tab so you can see exactly how each style fits on a real body before you buy.

Garment Measurements

We know that sizing charts only tell part of the story. That's why on every product page you'll find a 'Garment Measurements' tab with key measurements for that specific style — giving you another way to shop with confidence before you buy.

How to use them:

Compare to your own body measurements Grab a tape measure and take your key measurements — bust, waist, hips and any other relevant points for that style. Compare these to the garment measurements listed, keeping in mind that fabric type makes a big difference. Our cotton styles have little to no stretch so you'll want the garment measurements to be close to your own with just a little ease for comfort. Our jersey styles are stretchy so they can accommodate a wider range of measurements and will still feel great with a closer fit. As a general rule, look for a few centimetres of breathing room rather than an exact match.

Compare to the model's measurements Each product page has a 'Model Stats' tab with the model's body measurements. Comparing these to the garment measurements can be really helpful — if the model has similar measurements to you and the style looks great on her, that's a good sign it'll work for your shape too.

Compare to something you already own and love Find a similar style in your wardrobe that fits you perfectly — a dress, top or pants with a similar silhouette — lay it flat and measure it. Then compare those measurements directly to the garment measurements on our product page. If they're similar, chances are the fit will feel familiar too.

If you're between sizes or just not sure, we're always happy to help. Reach out via the chat or email us at hello@peachthelabel.com.au and we'll point you in the right direction.

Size Guide

The Size Guide below will help you decide which size will suit you best. Please keep in mind that sizing isn't an exact science and proportions vary, which is why we have a Returns Policy if something isn't quite right.


Please remember sizing is not an exact science and the above is not a fit guarantee! While we do our best to ensure a great fit, we all have different proportions and preferences, and not all products will suit everyone perfectly. Which is why we have a Returns Policy!